Web Design (degree)
Degree Offered: Associate in Applied Science
Credits Required: 60
The Web Design program prepares students to become capable new media web designers, creating original interactive media with a strong visual style and the level of web programming appropriate to the project's concept and goals. With an emphasis on new media design skills, the program addresses the ever-evolving nature of visual communications within the new media environment.
Students will gain project and goal-oriented skills in design creation, layout and presentation for mobile broadcast and dynamic web site programming. The interdisciplinary project-based curriculum focuses on a variety of interactive medial tools that include gaming, entertainment, and other types of media.
Those interested in enrolling in this program should have a strong interest in web-based technologies, have an aptitude for problem solving in individual and collaborative settings, excellent aesthetic judgement, and the ability to meet deadlines and project specifications.
The Web Design program curriculum prepares graduates for entry-level employment in this rapidly changing field. Employment is typically found in gaming, entertainment media, virtual reality, corporate design, and academic interactive departments. Companies that specialize in new media, such as website development, computer animation and interactive media are also sources of employment for graduates of the Web Design program.
Entry-level job titles are: multimedia designer, interactive designer, web page designer, animator, freelance media artist, media designer, or interactive media producer.
Curriculum - 1st Year
First Semester - 15 Credits
Introduction to Information Tech
A computer course designed to introduce students to personal computers. Topics include basic concepts of computer operations, storage media, software categories, Windows operating system, computer communication devices, and Internet. The course also includes introduction to Microsoft Word, Excel, Access, and PowerPoint. 3-0-3
Web Scripting Languages (DAY)
Utilizing studio practice and lecture, this course examines the visual elements and compositional principles necessary to the artist. Principles of two-dimensional design and a knowledge of historically successful design models will then be applied to solve a variety of mixed-media design problems.
Using Adobe Photoshop, students will solve media problems by producing specific digital graphic solutions while observing the principles of good design. In order to observe how form contributes to message, the student will research how designers create the essential graphics, gather design elements from various resources, and generate designs that conform to and enhance message content. The students will also consider design variables related to various destination media like monitors, printers and other deliverables. (2-2-3)
Students will practice expository writing and learn the academic form of the essay and research paper. Students will focus on the development of an academically sound and challenging thesis and resulting essay. The mechanics of writing will be reviewed as needed. 3-0-3 Pre-requisite: Placement testing; successful completion of DEVS012 Reading and DEVS015 Introduction to College Writing if required, permission of the Division Director.
Second Semester - 15 Credits
This course provides the student with the understanding and the skill necessary to communicate effectively in any group situation. Specifically, the course will prepare the student for intensive team and group interaction that he/she will experience in both personal and career scenarios. It will also provide a firm foundation of team-oriented knowledge, experience in developing group problem solving skills, and a resource for future use. 3-0-3
In this course, students will learn how to use digital tools for designing web pages. Emphasis will be on how to design effective websites for a specific user in mind. Usability guidelines, tips, and examples of effective and ineffective web sites will be discussed. Students will create a web site in class using Photoshop and Dreamweaver. Prerequisite: VISC115 (2-2-3)
This course will introduce students to digital photography and photographic image manipulation through the use of digital camera and computer technology. Students will build skills and techniques in digital photography and image processing for digital printing, the web, and interactive digital media. Emphasis is placed on acquiring digital photographic skills based on proficient and appropriate use of their camera, software and imaging editing tools. Image formatting possibilities are investigated, along with aesthetic/functional aspects of traditional photography techniques.
This course introduces students to the three major forms of literary expression: fiction, poetry, and drama. Significant works from each form will be analyzed to reveal creative techniques, how they represent an author’s time, and how they reflect today’s human condition.
Writing For Business/Tech
Designed to train the student in effective writing, this course aims to increase the student’s ability to write with unity, coherence, and logic. It provides additional study and practice in writing letters, proposals, manuals, and reports of a business or technical nature as well as in professional and contemporary research methods. Prerequisite: WRIT101 3-0-3
Math or Science Elective
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Curriculum - 2nd Year
Third Semester - 15 Credits
Web Site Dev Using Dreamweaver
This course is designed as an introduction to Web page design, creation, and maintenance using Dreamweaver as the primary software application. In addition to Dreamweaver, current versions of HTML, XHTML and CSS will be used in the Web development process. Students will learn how to generate Web sites incorporating a variety of techniques involved in Web page develpment including hyperlinks, tables, forms, templates, stylesheets, layers, image maps, navigation structures, AP Divs and introductory animation. File management concepts and connectivity issues will be emphasized. 3-0-3
This course introduces the student to object-oriented computer programming concepts using JAVA as the primary programming language. Students learn how to write, debug and execute programs in a variety of development environments. Students first develop JAVA programs using control structures and then move into coding methods and classes. Applications using Graphical User Interfaces are created focusing on components, events and listeners. 3-0-3
This is the study of the individual’s interaction with his/her environment. Culture; socialization processes; attitudes; values; roles; and communication will be investigated as well as other factors, which influence personality development. 3-0-3
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Digital Video I is an introduction to digital video and audio technologies, as well as an examination of the social, cultural, political, and theoretical implications of moving-image production in the digital age. The course will primarily focus on commercial, Hollywood, Independent, and Experimental media. Students will gain competency in digital pre-production, production and post-production while exploring various formal, conceptual, and structural strategies. Prerequisite: VISC115 (2-2-3)
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Fourth Semester - 15 Credits
Web Data Connectivity ASP/PHP (DAY)
This course is intended for students who want to learn how to create Client Server applications with connectivity to databases. Through various projects using ASP.NET as well as LAMP Stack, students will learn how to build rich Web applications by coding the client-side and server-side scripts in both Windows environment and Linux environment. The course will emphasize on use of Web Data Controls and SQL, in order to establish data binning and data communication between various components of a dynamic, interactive, database driven website. 3-0-3
This course is designed to focus on the essential aspects of E-Commerce software development tools. Topics include standard features of E-Commerce software; common data and software threats; E-Commerce security through use of encryption and secure protocols and methods; electronic parment systems; as well as cultural and ethical issues. Students will convert a conventional business to an E-Business using popular E-Commerce software. Prerequsite: CIST100.
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This course is designed to develop students' strategies for exploring and creating a dynamic digital portfolio. The students will explore current tactics and practices used to display their best works and showcase projects. Students will research sites, create storyboards and prototypes, packaging for portfolio, resume, and analyze the potential audiences. Concepts, cross-platform developments and issues concerning aesthetics, interface design and the use of media are addressed. Students will also explore and implement various current techniques for electronic self-promotion. This is the Visual Communications's capstone course. (2-2-3)
Visual Communication Internship
This course is an individualized activity in a designated enterprise cooperating with the Visual Communications program(s). The student will obtain professional work experience with a mass media related organization. Course proposal must be approved by the Visual Communications faculty. (1-6-3)
Media Design Entrepreneurship
Once students have built a portfolio filled with new media work samples, they need help with how to position themselves for a successful career. In Media Design Entrepreneurship, students will learn the essentials of setting up and managing their own media design/new media business. Students will be guided through everything from how to present their portfolios, find work, and market themselves, to the more daunting tasks of registering a company name, establishing an accounting system, and setting up their own corporation. Whether they're going freelance, setting up their own shop, or just starting out with a big company, this course will set their career on the right track.